As DeSantis runs for the presidency, his ability to wrestle the MAGA/GOP faithful away from Trump is an open question. But there is another equally important question getting less attention: ‘Which candidate do swing voters prefer - and thereby has the best chance of beating Joe Biden?’
Impact Social is a specialist social media, online monitoring and analysis company.
Using big data software Impact Social tracks over 60 million online sites. Whatever is said publicly, in the media or online we can follow live, 24/7 in 44 different languages. This is where our reliance on algorithms ends and human analysis begins.
Using our unique methodology we showed what hit and what missed for each candidate. And what finally moved the dial and when, in Youngkin’s favour.
With six weeks to go before recall election day pollsters suggested Gavin Newsom was in danger of being voted out of office. Millions of campaign dollars were raised and many hours spent in defence of the governor. Yet in reality - as our analysis showed in the moment - Newsom's popularity in the Golden State was never in question.
Impact Social provides unique insight into popular sentiment about the UK government’s handling of the Covid-19 vaccination programme
Impact Social provides unique insight into popular sentiment about the UK government’s handling of Covid-19.
Impact Social's unique 40,000 floating voter database shows who is winning the race for the White House and why.
Impact Social is analysing the discussion of Covid19 in key rural states on behalf of the One Country Project.
Impact Social undertook detailed analysis of three key rural states in the race for the US Senate
Using big data and human analysis we predicted that Donald Trump would become President of the United States of America.
Using our unique methodology we predicted that immigration would push the UK to Brexit
Media and experts were agreed that Theresa May would be re-elected by a landslide. Our analysis showed the Conservative campaign imploding.